MKTG 6101 Week 7 Ascend Your START-UP: AI Marketing Content

 

MKTG 6101 Week 7 Ascend Your START-UP: AI Marketing Content

 

By: Freddy Garcia 6/156/2022

        

      As I finish Ascend Your Start-UP the main theme, I got was the importance of knowing your mission. AI has allowed many people to pursue their mission. My mission when I joined a startup investment advisory firm was to have flexibility and focus on customized investments for my clients. AI has allowed me to achieve this mission by taking advantage of advancement in technology. Sophisticated trading tools and using proprietary algorithms to track stocks and mange portfolios has allowed me to complete my mission.

 

I am not alone in using AI to complete my mission the article reminded me of the many marketing companies that are using AI to create a business. The article Dr. Kelsey references talks about how marketing companies are using AI to create content. One example was how a company called Jasper uses AI to create content for companies so they can get their message out there. I get approached from these types of companies all the time and just signed up to use Snappy Kraken. Many businesses struggle to create content so I can see how this can be a big benefit for them. Our struggle has never been content we have plenty of it. Our struggle has been getting people to see our content. We just signed on to use Snappy Kraken so we will see how their AI generated content compares to our in house created pieces.